What’s It Like to Be an Optimist?

• Annual salary paid weekly.
• 13 holidays, including Thanksgiving, Black Friday, Christmas Eve, Mardi Gras, Lundi Gras, and recovery-from-Muses-Friday.
• As a member of our social media team, you will receive 17 days of PTO starting in 2021 annually. In 2020, you’ll receive 13 days (assuming an April 1st start date.)
• After your first year of employment, you’re eligible for 16 weeks paid maternity, or 8 weeks paid paternity/parental leave once per year.
• Unlimited sick time.
• 3 levels of Blue Cross Blue Shield Health Insurance for employees and dependents, 50% covered by Online Optimism—no matter which plan you choose.
• Blue Cross Blue Shield Dental Insurance for you and dependents, 50% covered by Online Optimism.
• Vision and Life Insurance, 100% covered by Online Optimism.
• Summer Fridays (which, at our agency, are 4 extra half-days you get over the summer).
• Simple IRA retirement plan, with 3% matching from Online Optimism.
• Casual dress code.
• Dog-friendly office space.
• Free Friday lunches at local restaurants with the team.
• Endless office snacks. We’re not just talking about fun-size candy bars, either. Kombucha, lox, Red Bull, Clif Bars, organic fruit freezer pops, guacamole…if it’s available at Costco, we’ll get it for you.
• Top-of-the-line computers to work on (in addition to our $40K annual software spend). We’ll get you the tech you need to do your job well.
• Flexible work hours: 8–4, 8:30–4:30, 9–5, or 10–6.
• We cover the cost of any networking groups or events related to your career or skills that you want to work on.
• A half-day on your birthday, as long as you wear a birthday hat. Tiaras are allowed.
• Lack of non-compete.

What You’ll Be Doing as a Social Media Strategist for our Agency:

• Overseeing between 5 – 10 clients’ social media presence online.
• Work directly with clients, acting in an account executive role for 3 – 7 accounts.
• Craft interesting creative to build engagement across properties.
• Initially focusing work on Facebook, Instagram, Twitter, and LinkedIn, while being nimble enough to adjust as the social media world changes.
• Provide insight and helpful details to other elements of your client’s campaigns (like diving into Google Analytics, or collaborating with our SEM or content marketing teams).
• Build out complex paid digital advertising campaigns on Facebook’s Ad Network (including Instagram and Story placements) and LinkedIn’s Ad Network.
• Provide direct oversight on thousands of dollars of paid social media advertising per month.
• Assisting with Online Optimism’s own social media presence and advertising.
• Utilize specialized social media software for community management, content scheduling, and reporting. Our team uses Sprout Social, Google Data Studio, and more.
• Light work outside of normal business hours: typically, this is about 1 hour of weekend work every three weeks – our social media team receives additional PTO (see below) because of this.
• Working directly under the Social Media Director.

What You Need to Apply:

• 1 – 3 years of professional social media experience, either in-house, at an agency, or running your own consulting brand.
• Significant social media creation experience, with a proven track record of successful campaigns.
• Strong creative talents and an attention to detail.
• Portfolio of past social media work.

In Addition, We’re Looking for Applicants Who Have:

• Experience with Sprout Social or a similar social media management tool.
• Analytical experience, with Google Analytics or a similar platform.
• Facebook Blueprint Certification.
• Experience with setting up Facebook Pixel and conversion tracking for ad campaigns.
• Built out complex paid digital advertising campaigns on Facebook’s Ad Network (including Instagram and Story placements) and LinkedIn’s Ad Network.
• Previous work with Snapchat, Pinterest, TikTok, or other social platforms.
• Additional paid digital (social-focused) advertising experience.